Safari park primates let loose on Hyundai i30
South Korean company Hyundai enlisted the help of a few cheeky monkeys to put its latest hatchback car to the test.
Dozens of baboons from a safari park were released on the car maker's new i30 model when it was parked up in their enclosure, as part of an experiment to demonstrate the robustness of the vehicle. After 10 hours the car emerged relatively intact.
According to the car manufacturer the hatchback has been designed with families in mind, with interiors made with super-strong materials, easy-to-wipe plastics and the bodywork features top-quality steel.
It was decided that baboons from Knowsley Safari Park would be recruited for help with the test because of their well-known enjoyment of tearing apart visitors' cars. Reports say that Wayne Rooney went through a similar ordeal when he visited the park in 2011.
Felicity Wood, i30 product manager at Hyundai, said: "The fact that it survived with only a few scrapes is testament to the way a modern Hyundai is designed and engineered. We really do give a monkeys about building tough cars!"
published: 11/05/2012 17:00:00